Dennison, Braddock, Hood and EastoDeborah Dennison and Dawn Braddock have joined self-employment specialists, Kevin Hood and Larry Easto to bring you their excellent small business training modules, ON LINE, at the Learning Library.




Here's what is offered.

A: Exploring Self Employment

There are four major forms of self-employment. Enter this phase of your business life equipped to answer the key questions about the marketplace before you make any decisions. Using the right approach to the market place can make the difference between success and failure as an entrepreneur!


B: Your self-employment profile

Your future business success not only depends on picking a business with strong market demand - but also from picking a business that you are suited to and enjoy! This program uses some powerful self-assessments to help you gain valuable insights into your key characteristics.


C: Working from Home

Understand the elements involved with successfully starting and running a home business, including a business plan, effective marketing and consideration of family and neighborhood issues.

 

 

D: Researching your Market to Target your Customers

Make an informed decision about whether your business idea can make it in the real world by conducting solid market research. Research will tell you if there is a demand for what you can supply.

Market research will be the basis of all your future planning, so learn how to do it right.

 

 

E: Establishing a Business Set Up

An effective business setup will help you set your business up to your benefit and the benefit of your customers. This includes a defined legal structure, name choice, and insurance coverage. Overall, establish a business setup that allows for growth.

 

 

F: Creating an Innovative Marketing Strategy

An innovative marketing strategy will help you attract and keep customers. How well you understand and apply marketing techniques has a dramatic impact on the success of your business. Focus on who your customers are, what they need and how you can give it to them.

 

 

G: Forecasting the Financial Health of Your Business

Cash flow and good money management is the lifeblood of any business. Financial data provides you with accurate knowledge of your business's profitability and feasibility. Learn the key concepts necessary to forecast and project future sales and expenses.

 

 

H: Selling for Success

Closing the deal will rely on your ability to sell. Discover the key areas necessary to building a customer base, through to winding up the sale. Successful selling is the result of a planned approach.

 

 

I: Delighting Your Customer with Exceptional Customer Service

Customer service is all about building a client-focused business that will meet or beat your customer's expectations. This course will describe how to plan for great customer service, detail what should go in your plan and explain how to implement that plan.

 

J: Running the Day-to-Day Operation

Be prepared and organized right from the beginning. Create a plan of operations to foresee obstacles and develop contingency plans.

 

 

K: Managing your success

Consider what you will need to manage your success, and even grow your business by mastering your time, working smart and setting business goals that are realistic. Set up systems to run your business, and develop ways to bring in fresh ideas to stay motivated.

 

 

L: Preparing a Winning Business Plan

Your business plan will be the culmination of all your efforts spent prior to opening your doors. It will analyze how your opportunity will fit in the marketplace and how to predict and measure the success of your business. A carefully created business plan will act as a planning tool, providing focus and direction for decision-making.

It is important that you have reviewed the previous small business courses to assist you in completing your business plan.